I bought this lovely pencil during a recent Sephora dash, mostly because I was curious about the Nudestix brand - they claim to be all about a nude, not-too-heavy, polished look, and their gimmick is that all the products (barring the mascara) come in pencil form.
First off, I was surprised by the packaging - the
Magnetic Eye Colour Pencil comes in a black tin, which is very sleek looking and pretty. But... it's rather large. Given that it contains a pencil, a separate sharpener, and a piece of paper, the tin is probably three times the size it could be. That's not a big problem, but if you're a collector, or you like the brand so much you buy a few of their sticks, you'll soon find yourself either wasting space or throwing away tins.
Anyway, excessive tins aside, the stick itself is a creamy, luminous eye shadow which can be quickly blended with fingers or with a brush for a smudgy, sexy finish. And creamy it is - it's very blendable, but sets quickly into a soft, glowy finish which lasts all day for me, as long as I apply it on top of primer. It also works well as a chunky eyeliner, smudged out with a fingertip. Unfortunately, blending dulls some of the luminosity in the finish, but that can be remedied by applying two layers - a base layer which gets blended, and a second layer for the finish.
Back to another packaging problem - the stick itself isn't a twist-up format. Rather, you get a separate sharpener in the tin. Given the £24 pricetag, I
expect convenience and usability built in - the sharpener can be attached to the stick, but that makes it harder to use, and if you
don't attach it to the stick, there's a high probability of losing it and ending up with a dull, unusable stick of expensive eyeshadow.
Ultimately, I'm just not impressed enough by this Magnetic Eye Colour Pencil to feel it's worth the high cost - £24 will buy you a great many
cream eyeshadow sticks from Kiko, and the Kiko packaging is much better. Unless you're super curious, save your money and go to Kiko.
Disclosure: Bought by me.
This post originated at www.londonbeautyreview.com. If you're reading it elsewhere, it's been stolen, violating my copyright.