|Splendidly Fuchsia, Peach Flatters, Perfectly Nude, Adoring Love, Wild Cherry & Pure Pink|
First off, let's talk about the packaging - perhaps the only disappointing part of this otherwise excellent little lipstick. The tube is simple matte black plastic, no problems there, but there's a clear window in the lid which reminds me of the Constance Carrol lipsticks I used to buy at the market when I was a teenager. The window looks a little bit cheap, although practically it is helpful to see the colour inside. Although the label on the bottom helps there too, and is far less ugly.
Anyway, packaging aside, the lipstick itself is rather impressive indeed for a mere £8. The texture is soft, velvety and balm-like, and glides easily onto the lips, leaving a good level of pigmentation behind. This isn't one of those matte lipsticks which goes on slick and sets down matte - it goes on matte, the kind of matte that's a velvety and almost powdery. And it stays matte on the lips all day, remarkably sticking to the lips like glue - I wore it most days last week and was impressed to find that my lips are still perfectly matte, colourful and even at 5pm having applied at 7am.
So there you have it. A beautifully pigmented matte lipstick, which lasts amazingly well, comes in some truly gorgeous shades (Wild Cherry is my favourite), and costs just £8. Run to the Avon website and buy it now!
Disclosure: PR samples
This post originated at www.londonbeautyreview.com. If you're reading it elsewhere, it's been stolen, violating my copyright.