The swatches above show a couple of passes over the lips, meaning that the intensity is probably about medium - more pigmentation than a single swipe of balm, and less than going over your lips multiple times to build up the pigment. You can see that they're pretty intense anyway for a balm product, with Luscious Red in particular already shaping up to be a stunningly strong and glossy red. In fact, that's the real benefit of this product - the buildable colour is nice, the balm texture comfortable, but the finish is absolutely lovely - a soft, glossy-but-not-too-obvious finish which makes the lips look full and lush.
The downsides? The pigmentation is such that if your lips aren't in great condition when you apply, you'll end up with patchiness where the pigment clings to drier spots on the lips. Nothing that can't be solved with a bit of lip scrub, though. Wear is decent enough, at around three to four hours before the colour dries down into a stain - the lips feel moisturised at this stage, but not as much as if they'd been wearing Clarins Instant Light Lip Balm, for example.
At £8.99 each, these balms are a great way to get comfortable, buildable colour with a healthy full finish this summer. Find them now at Boots.
Disclosure: PR sample
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