This is my new best friend for brows. Illamasqua Brow Cake is a product Sarah has long raved about thanks to the Motto shade being the perfect cool toned ashy taupe with not a hint of red - pretty much the exact opposite of what I need when it comes to a brow colour. I'm not quite sure why I never investigated Illamasqua for brow shades before - perhaps because I've become used to having to use eyeshadow to get the reddish tone I need after failing to find a brow product that wasn't too brown.
Anyway, I'm really glad that Stark found its way into my basket during a recent online order. It's the perfect eyebrow shade for me - it's red enough, not too red, with enough of a brownish base that it doesn't look clownish when applied. I LOVE IT.
Granted, I could get this effect by using my eyeshadow shade combo, but having the one compact is easier to transport, quicker to apply and quite frankly less risky in the morning - my eyeshadow adventures have led to me leaving the house with extremely red brows (or worse, mismatching ones) a few times.
I've been using this stuff dry with a reasonably firm angled brush, but you can also dampen your brush and use it wet - which obviously gives you a much more strong, defined brow effect. I like mine a little softer, so I'll continue to use it in powder form.
If you're in need of a very red brow powder, I'd highly recommend this one. Find it at Illamasqua, where it'll cost you £14.50.